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Ticketmaster offers four tickets for $80 to selected shows amid summer concert slowdown

July 20, 2024
in Business
Ticketmaster offers four tickets for $80 to selected shows amid summer concert slowdown
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Ticketmaster and its parent company, Live Nation, are offering a promotion through the end of July that lets users buy four tickets for $80 to selected shows.

The offer is good for thousands of shows — but not all of them — and it is limited by geographic area.

And you need a code to unlock the deal, according to an FAQ page.

The 4-for-$80 deal was offered last year, too, and it has been available before that. But it comes against the backdrop of a slowdown in the live events space this summer as consumers show increasing signs of spending fatigue.

According to data TicketIQ shared with NBC News last month, the ‘get-in’ prices of tickets to major live festivals, including Coachella and Bonnaroo, were down year over year.

And some major acts, including Jennifer Lopez and The Black Keys, had either revised their summer tour plans or were canceling them outright.

However, the slowdown is not universal, as the Eagles, Creed, Olivia Rodrigo and other stars continue to sell out and/or add dates this year.

The list of participating events can be found at LiveNation.com/SummersLive.

Once an event is selected, choose “4 Tickets,” then look for the “Summer 4 Pack Offer” ticket type and click “Unlock.”

Users then must input codes they receive by email to unlock the offers and add them to their carts. The process will automatically add one four-pack of tickets to the cart. Proceed to checkout, where the price will automatically show up as $80 ($20 per ticket), and complete the purchase. 

This post appeared first on NBC NEWS

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